- Unilever faced backlash from class action lawsuits in New Jersey, and in Canada over allegations that their TRESemmé keratin shampoo and conditioner causes hair loss and scalp irritation.
- In March 2021, the FDA further issued an update regarding the notice related to formaldehyde and hair smoothing products.
December 2020 was the year when two women filed a lawsuit against TRESemmé alleging that the manufacturers of the shampoo and conditioners failed to warn the customers about the potential repercussions of the harmful chemicals with the ability to cause scalp burn and hair loss.
According to Robyn Lipetz and Shannon Keener, the plaintiffs of the TRESemmé lawsuit – Unilever United States Inc. manufacturers of the illustrious hair line TRESemmé products must be held liable for the visible damages the women and many other consumers suffered by using their hairline products.
The plaintiffs filed the lawsuit in the US District Court of Pennsylvania, Lipetz and Keener v. Unilever United States, Inc., et al., 20-CV-6350. Now, the suit is transferred to Illinois.
Since then, many other women are allegedly filing the beauty conglomerate for keeping them in disguise according to the updated guidelines on hair products released by FDA. If you have purchased TRESemmé products and it causes your scalp serious reactions, then you may be eligible to file a lawsuit against the brand. Read on to know what ingredients and chemicals cause the scalp reactions.
TRESemmé Shampoo Lawsuit 2020
The details of the class-action lawsuit reveal that TRESemmé Keratin Shampoo contains a chemical named DMDM hydantoin. It is a preservative of the chemical called formaldehyde which is often used in products to enhance their shelf lives. The chemical prevents the microbes from trespassing into the water-based formula of the products.
It is widely known as the carcinogenic chemical compound which causes fatal diseases such as cancer when it is absorbed in the skin. This is the same chemical that is used to make adhesive substances and to preserve insects and small animals in jars.
The TRESemmé lawsuit claimed that Unilever and Conopco, the defendant and the manufacturers of the hairline were failed to inform about the presence of a harmful ingredient in their products, and even stated that the amount of DMDM hydantoin used in their products is not risky. The plaintiffs in the case alleged defendants that they kept the dangers of the chemical concealed and failed to recall the entire product range and regularly refused to accept the dangers stating the product is safe if used properly.
Through extreme marketing and advertising, the defendants kept the customers in subterfuge that the products are totally made from the natural ingredient Keratin which naturally occurs in skin, nails, and hair.
However, the explanation didn’t work for the defendant and several lawsuits across the United States were filed when the news came to light. An Illinois plaintiff stated that the product caused her scalp to be exposed to irritation and her hair began to fall just after use a few times. It made her hair brittle and dry causing them to break off easily. She also claimed that after wash the scalp remains red and itchy continuously and the symptoms remain there for almost 6 to 7 hours.
Unilever’s failure to warn consumers about the suspected irritation and damages from their products causing the significant amount of hair loss is the breach of common consumer law, breach of contract, and breach of the express. This may be taken beyond the truth that the TRESemmé hairline products gently cleanse, repair hair, nourish, and smoothen hair which the beauty brand boasted in almost every advertisement campaign they launch. However, it is more surprising to know that the TRESemmé lawsuit is not the only one that Unilever is alleged for. The giant conglomerate had been convicted for similar cases previously as well.
Suave Professionals Keratin Lawsuit
Suave Keratin Professional range had been recalled by Unilever in 2012 when the company had to pay the settlement price of $10.2 million against the lawsuit.
Customers had similar reactions including hair loss, irritation, scalp redness, and blisters. Many of them claimed that they had to see dermatologists for medical treatments. Unilever similarly failed to label the products with the presence of the chemical and potential hair risks, scalp injuries, or even hair loss.
Have you or your loved ones had side effects using any of these products that include:
- TRESemmé Keratin Smooth
- Keratin Complex Smoothing Therapy Keratin Color Care shampoo
- OGX Ever Straightening Plus Brazilian Keratin Therapy Shampoo
- It’s A 10 Miracle Shampoo Plus Keratin
Then you may be eligible to receive financial compensation once the verdict reaches the plaintiffs.
Product Liability Claims and Lawsuits
Apart from Tresemme, if any personal care product has harmed you, you have the product liability claim on the solid basis of your injuries against:
- The manufacturer of the product
- The online store or retailer who sold the product
- The salon or the spa that used the product on your hair or skin
- An amalgamation of all of the above
If you would be able to prove that the part at fault have used the product(s) negligently, and failed to perform their duty of care, you are entitled to receive damages for:
- Medical expenses incurred out of pocket
- Medical bills
- Pain and Suffering
- Loss of wages
When it comes to beauty and personal care products, the court depends on the codes of strict product liability standards. In order to be successfully run a class-action lawsuit, you may need to prove;
- When you purchase the product, there was an unreasonably hazardous condition
- You followed the directions exactly what the manufacturer has defined over the product
- The injuries you received was the reaction of using the product directly
- The product caused verifiable injuries
Unilever has faced several lawsuits against the use of harmful chemicals in its hair care products that are not limited to TRESemmé hairline products. However, Unilever is still facing strong allegations and lawsuits as the company failed to warn the customers and made deceptive promises.
If you have suffered from hair loss or scalp irritation, you can get financial compensation. Hire a local defense attorney and explain the injuries incurred after using hair care or skincare products.